Connections: Promotions and Special Events  
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In This Issue...
Strategies to Support Your Company’s Business Goals
Tips to Develop Promotions and Special Events that Generate Positive Media Buzz
Susan G. Komen Breast Cancer Foundation Holds “Race for the Cure”
The Miami International Boat Show Grows to Become One of the World’s Largest Consumer Marine Exhibitions
Bombardier Learjet’s FlexJet Division Sponsors Golf Tournament and Lecture Series to Develop Relationships with Prospective Clients
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Strategies to Support Your Company’s Business Goals

Promotions and special events can effectively support a company’s sales initiatives and help marketers and public relations executives to accomplish specific business goals. In this issue of Connections, we'll provide you with proven tips to help ensure that your next event generates positive “media buzz.”  In addition, we’ll show you how several local companies and organizations have done so.
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