If you can write an e-mail you can blog. That's the reality many of us have discovered. But what about podcasting? The techniques for putting together a podcast are not something most of us do day-to-day. Yet it's not as hard as it seems according to Tech Image's Marie Grimaldi, a veteran radio producer and experienced podcaster.
Social Media in the Workplace
One of the hot properties in the social networking space is Facebook, that “all about me” site that helps people keep up with the lives of their friends and “friends.” Younger people in particular seem to believe that accessing Facebook is a right, which is why marketers are so interested in it. Some workers actually complain when access is blocked. But since it has yet to show any real business value, blocking it may be the right thing to do according to ITBusinessEdge’s Ann All.
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Everybody loves a good bandwagon. Some jump on just to look trendy or edgy, while others do it out of fear they’ll miss something important – even if they don’t know what that is. Those aren’t very good reasons to adopt a particular business strategy says Tech Image CEO Mike Nikolich. And he cautions it could lead to trouble if you don’t know what you’re doing.
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There’s no doubt it’s a Web-oriented world these days. And at the forefront of marketer concerns is Search Engine Optimization (SEO). Everyone wants to make sure they can be found on the Web, especially since search has become one of the key generators of new business. What you may not know, though, is that even the humble press release can have an impact on your SEO efforts – if you know how to play the game.
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The Clip Report
Tech Image is in the business of helping our clients gain their unfair share of media coverage. Check out this section to see some of our latest successes. Please view some of the "Top Placements"...
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With gasoline topping $4 a gallon, airlines cancelling flights by the dozens, and the economy stuck in what seems like permanent doldrums, the concept of the virtual trade show may have finally come of age. Tech Image client the Society for Information Management (SIM) participated in one earlier in the year, and says it’s come a long way since it was first introduced during the tech bubble.
With the recent rise of “citizen journalism,” what does the future hold for real journalists – those reporters who actually have to interview people and check facts before submitting an article? It’s not as bleak as you may think. At least that’s the word from a new Nielsen-Online.com poll.
Everybody loves a good bandwagon. Some jump on just to look trendy or edgy, while others do it out of fear they’ll miss something important – even if they don’t know what that is. Those aren’t very good reasons to adopt a particular business strategy says Tech Image CEO Mike Nikolich. And he cautions it could lead to trouble if you don’t know what you’re doing.