McKinsey Quarterly on Competing on Value
Need more evidence that results-oriented, value-oriented marketing is important in today’s environment? This recent study from the McKinsey Quarterly shows who the market leaders are in four sectors and what they did to get there. It’s no big secret – a heavy focus on the customer is one of the keys...
[VIEW THE FULL STORY]
|
Tech Image Welcomes Tracy Shryer, Marie Grimaldi
Tech Image has added two new people to our team of experienced professionals: account manager Tracy Shryer and media relations specialist Marie Grimaldi. Click below to learn a little more about each...
[VIEW THE FULL STORY]
|
Smart Bet Charity Poker Tournament
6 p.m. Thursday, May 18, Chicago Cultural Center
Tech Leaders and Entrepreneurs are invite to Chicago’s First Annual Smart Bet Charity Poker Tournament. All proceeds from Smart Bet go to the Chicago Entrepreneurial Center’s innovative business education program for talented, underprivileged Chicago high school students. Initial funding for this program is provided by Motorola.
Join more than 350 hi-tech entrepreneurs to help raise money for this special cause. All of the proceeds go directly to charity – and the event promises to be one of the most talked-about networking opportunities of the year!
Register Here
|
|
|  |
|
|
|
Top Stories...
|
How to Win Your Own World Series
by Mike Nikolich
 One of the interesting things in marketing, like baseball, is that everyone thinks they’re an expert. Especially when it comes to personnel. But as last year’s World Series showed, the key to success isn’t flashiness. It’s in finding ways to provide real, substantive value...
[VIEW THE FULL STORY]
|
|
|
See how we help our clients...
|
The Clip Report
Tech Image is in the business of helping our clients gain their unfair share of media coverage. Check out this section to see some of our latest successes. Please view some of the "Top Placements"...
[VIEW THE FULL STORY]
|
|
| |
|
|
Results-Oriented Integrated Marketing the Dell Way
Few can argue that Dell is one of the great marketing success stories of the computer age. This success was no accident, but instead was the result of a conscious effort to develop a methodology that would produce outstanding, repeatable results. John Ellett, a former Dell marketing executive and now CEO of integrated marketing agency nFusion Group, describes 10 best practices Dell has used to succeed in a highly competitive, cost-sensitive environment...
[VIEW THE FULL STORY]
|
SOX FANS CELEBRATE
(L-R) Tech Image’s Mike Nikolich, Dave Reiners and Philip Anast admired the Chicago White Sox’s 2005 World Series Championship trophy at a U.S. Cellular Store in Schaumburg, Ill. The trophy has been on display at various locations throughout the Chicago area during the winter of 2005 - 2006.
|
Entrepreneurship Conference
7:30 a.m. – 5 p.m. Wednesday, May 31
“All about Acquisitions” is the focus of the third annual entrepreneurship conference, sponsored by the Kellogg Graduate School of Management Levy Institute for Entrepreneurship, 7:30 a.m. – 5 p.m. Wednesday, May 31. For more information, and to register, go here.
|
|
|
