Friday, August 17, 2007 VOLUME 3 ISSUE 15  
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Put a Face on Your Message – Not a Mask
Expert Campaigns: How and Why?
The Clip Report
An Expert’s Take on Expert Campaigns
The Other Side of Experts
Tech Image Named One of America’s Most Influential Technology PR Agencies
Content Time Comes at Search's Expense
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The Other Side of Experts
In 2005, Al Gore came back into the public’s consciousness as the leader of a campaign against global warming. He has stated that what is at stake is “our ability to live on Planet Earth” and used numerous experts in his movie An Inconvenient Truth to back up that claim. Funny thing about experts, though, is they don’t always agree. According to this article, one of the foremost climatologists in the U.S. says global warming is part of a natural cycle, not the result of man and his hydrocarbons.
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