This week we have many excellent articles that will help you with your practice marketing, management and profitability.
Here’s what you’ll find in this week’s issue …
What’s Your Competitive Advantage? Greg Sneyd, with RMI Dental Success, says, “Your marketing should focus on building a strong image and a sharply defined personality for your brand.You must be different, unique and one of a kind…”
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 Do Something Novel. Greg Anderson, Director of the Crown Council, says, “Maybe you are one of those who does a certain amount of reading but it is mostly study reading. Perhaps your conscience bothers you unless you are reading something that helps with your work, raising your children or with something else that has immediate value or use…”
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 Morning Huddle Action Thoughts. Steve Anderson has 5 new action thoughts for your Morning Huddles this week.
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 Are You Keeping Up? JP Brind’Amour with RMI Dental Success says, “The Web is an important place to be. It's important for patients and for your marketing. Your existing or prospective patients know if you are NOT keeping up…”
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 Referrals: Some How-To Tips for Ins and Outs. Cindy McKane-Wagesterwith McKane and Associates says, “No dental practice maintains a permanent patient base. New patients arrive through the front door; other patients leave the practice permanently or temporarily. A great proportion of this inflow and outflow is related to the referral process…”
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 A Successful 4th – A Strange Evaluation. Jerry Jones with Jerry Jones Direct, says, “Here’s a successful lead generation program my friend Kevin and his cohorts at EXIT Realty in Medford pulled off. It’s really simple. It’s really straight-forward. And, I KNOW for a fact it works for Dentists…”
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 Employer Warning Form. Roz Fulmer, Dental Advisor, says, “Here’s a good example of a Employer Warning Form that you can use with all of your team members…”
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 Learn The Marketing Secrets of Dr. Scott Kiser… Order Your FREE Copy of Our November 2006 Marketing Max Audio CD Interview With Dr. Scott Kiser, from Salt Lake City, Utah. Scott has a booming dental practice and he shares all of his great marketing success ideas on this month’s CD.
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