This week we have many excellent articles that will help you with your practice marketing, management and profitability.
Here’s what you’ll find in this week’s issue …
Who’s Doing All the Talking? Greg Sneyd, with RMI Dental Success, says, “The term case presentation is a misnomer. It connotes that a doctor is responsible for some grand explanation. You would be surprised how little most people really want to know about a technical treatment you have worked up for them…”
[FULL STORY]
|
 Attend The Annual Event Absolutely Free!! Greg Anderson, Director of the Crown Council, says, “Our good friends at Micro Dental have an offer that’s simply hard to refuse. To qualify...become their new customer and do $15,000 in laboratory work in the next 90 days and they will pay for you and a guest…”
[FULL STORY]
|
 Morning Huddle Action Thoughts! Steve Anderson has 5 new action thoughts for your Morning Huddles this week.
[FULL STORY]
|
 Scoring Your Case Presentation Team Part III: Finances. Cindy McKane-Wagester with McKane and Associates, says, “Case presentation continues with the financial coordinator.In many case, the most difficult part of case presentation is handling patient concerns about money. …”
[FULL STORY]
|
 Split-Testing Postcards for Maximum Results. Jerry Jones, with Jerry Jones Direct, says,“There are a couple things I wanted to cover in this article. First, though, some recent results on two different types of marketing campaigns, yet, equally effective…”
[FULL STORY]
|
 Crisis Hiring! Dr. Ron Arndt says “This week USA TODAY released a study regarding the high cost of a bad hire. How much does it cost to replace an employee who doesn't work out, including recruitment, training, severence and lost productivity…”
[FULL STORY]
|
 Are You Tired of Playing the “Insurance Game?” Roz Fulmer, Dental Advisor, says, “How frustrating is it for all of us when it comes to playing the insurance game of “Will they or won’t they cover it.” Here is a letter that was given to me by one of my clients…”
[FULL STORY]
|
 Dr. Herman Kupeyan Shares His Successful Marketing Ideas! Check out our July 2006 Marketing Max Audio CD with Dr. Herman Kupeyan and Cindy McKane-Wagester. Every month we interview dentists and marketing experts who really know what it takes to be successful when it comes to practice marketing. See the details inside …
[FULL STORY]
|
Our Purpose - The purpose of the DentalSuccess Letter is to provide useful information from the most knowledgeable sources and present it in a concise, readable form so that the busy dental team can keep abreast of the newest and best techniques for acquiring additional patients, getting “Yes” answers to patient treatment plans and achieving professional success while maintaining balance and success in all other phases of life.
To Subscribe, or if you have received the DentalSuccess Letter in error and would like to Unsubscribe go the bottom of this page.
[FULL STORY]
|
