This week we have many excellent articles that will help you with your practice marketing, management and profitability.
Here’s what you’ll find in this week’s issue …
Handling the No-Show. Greg Sneyd, with RMI Dental Success, says, “Last week I talked about handling the cancellation call. This week I would like to share a few more thoughts on cancellations. To prevent cancellations, three critical areas of implementation must be put into effect: …”
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 Three More Teleseminars Coming Up. Greg Anderson, Director of the Crown Council, says, “In August we plan to have a few more teleseminars with a couple of our Strategic Partners: American Financial Services and Electronic Data Resources…”
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 Morning Huddle Action Thoughts! Steve Anderson has 5 new action thoughts for your Morning Huddles this week.
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 Scoring Your Case Presentation Team Part II: The Operatory Cindy McKane-Wagester with McKane and Associates, says, “Before any procedure begins, the clinical team member should explain what is going to happen. The explanation should be clear and simple. The rule to follow here is to steer clear of anything that sounds like a recitation from a textbook…”
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 How to Make Group Patient Activities Flood Your Practice With Referrals. Jerry Jones, with Jerry Jones Direct, says,“Inside is an email I received from James here in my office. He “moonlights” as the in-stadium host at the Portland Beavers baseball games at PGE Park (a huge baseball field in downtown Portland). His exposure there has yielded some great ideas for our clients. Here’s his summary of a game from last week…”
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 Dr. Herman Kupeyan Shares His Successful Marketing Ideas! Check out our July 2006 Marketing Max Audio CD with Dr. Herman Kupeyan and Cindy McKane-Wagester. Every month we interview dentists and marketing experts who really know what it takes to be successful when it comes to practice marketing. See the details inside …
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