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Be Your Own Most Committed Patient
by Greg Sneyd
 Greg Sneyd, Director of DentalSuccess says ... You can multiply your results with patients when you really believe in what you do. And the best way to believe in the services of your dental practice is simple: Become a committed patient of your practice.
The person who speaks from the heart of experience always speaks more powerfully than the one speaking just from the head. To communicate effectively, let alone persuade, you need to have intimate knowledge of your subject; anything short of that is hypocritical.
It’s best to have your dental health attended to by the dentist with whom you work. Are you using your dental practice’s services on a regular basis? But that’s not enough. Are you as happy with your smile as you would like to be? Do you have a smile that your patients look at and say, “That’s the kind of smile I would like to have!” Does everyone on your team have a smile that the entire team is proud of? Does the doctor have a smile that every patient looks at and thinks, “This dentist must really know what he/she is doing. Those are beautiful teeth.” If not, then you may need to spend some time getting your team’s smiles up to par, before you try to get your patients to do the same.
And it even goes beyond that. If you do not recommend to someone very close to you that they use your dental practice’s services, then you are not a true believer. Is your mother, father, spouse, sibling or best friend one of your practice’s patients? If not, why not? Maybe you need to become a better believer and a more committed patient of your dental practice.
Everything rests on your belief. You’ll feel like a phony if you don’t believe in everything that your practice sells. And if you feel like a phony, do you think your patients are going to see right through you? You bet they are!
Let’s put it this way: if you’ve used your practice’s dental services and it hasn’t made you a believer, there is no hope. Stop right there! Change jobs! Quickly! And if you have fellow team members who are not believers, you had better have a little heart-to-heart with them. If their not prepared to change then maybe it time for a little turkey-shoot!
This article is provided courtesy of Dental Boot Kamp. If you would like more information about Dental Boot Kamp, or you would like to look at a list of the 2003 DentalBoot Kamp locations and dates, click here. Or if you have any questions about Dental Boot Kamp send and email message to gregs@dentalsuccess.net and type “DBK Info” in the subject box.
[PRINTER FRIENDLY VERSION]
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Steve Anderson's Exclusive Member Offer - Teach your entire team how to build your practice with ESP.Click Here
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