July 2008 VOLUME 2008 ISSUE 2  
A New Direction for Siemens
Improving Preventive Systems
by Andreas Pohlmann, Chief Compliance Officer, Siemens AG


Dr. Andreas Pohlmann

Since November 2006, Siemens has been at the center of a very serious bribery scandal. Siemens managers have been investigated in a bid to clarify questionable payments totaling some €1.3 billion ($2.07 billion).

How could this have happened?

Of course, even prior to this scandal, Siemens already had a system of values, rules and guidelines governing matters of compliance. However, not enough had been done to embed these existing values into company practice. Siemens lacked a corresponding leadership culture and leadership structure; communication was inconsistent and the company did not always take adequate steps to punish conduct in breach of the defined compliance principles.

It is nevertheless Siemens' outstanding performance, combined with its high ethical aspirations, that has made the company strong since it was founded over 160 years ago: a company operating in over 190 countries with more than 400,000 employees, generating a sales volume in excess of 72 billion euros. We believe that the clarification process initiated at Siemens, the associated change process and the newly launched Compliance Program will help the company regain this strength and performance capability in the future.

Successful compliance in the sense of integrity management requires the acceptance of responsibility at all levels of the company. This is not just a matter of being aware of and complying with rules and guidelines. Effective integrity management goes much further: it involves a credible dialogue based on trust, with corresponding communication across all hierarchical levels. Only then can the necessary change process be initiated and acceptance established among the workforce. 

"The tone from the top"

Our CEO Peter Lφscher, who assumed office on 1 July 2007, was quick to communicate definitively both his expectations and those of top management, and to set clear compliance targets based on principles of integrity and responsibility for all company units and levels.
 
Principle 1: "Compliance must be a main pillar of our leadership and corporate culture and an integral part of all business processes. Only clean business is Siemens business."

Principle 2: "Conduct in breach of laws and regulations will not be tolerated!"

Compliance extends beyond the fight against corruption, and is not limited to the mere observation of regulations and laws. It must be integrated actively into our corporate culture, forming a natural and solid basis for our conduct at the highest ethical level and thus the conditio sine qua non for all our business transactions. Our company needs people – the right sort of people – to uphold and support our shared values. 
 
Business performance and ethics are not a contradiction in terms – they are two sides of the same coin. For Siemens, compliance is the common foundation and the moral obligation to uphold the shared set of values for which Siemens stands: innovation, excellence and responsibility.

Compliance means leadership and responsibility 

To meet this challenge, we have restructured the Compliance Organization at Siemens and launched a comprehensive, global Compliance Program.

  • By implementing the new Managing Board position for legal and compliance matters, headed since 1 October 2007 by Peter Solmssen, we have established compliance firmly as a key issue within the Siemens Managing Board. We have addressed the requirements for effective global integrity management at the organizational level by pooling the compliance issues and driving forward global standardization and personnel realignment in the areas of legal matters, compliance and audit. The new organizational structure is now fully established at the corporate level, and excellent progress is being made in the business units and regions. Our plan is to ensure that, from Fall 2008, over 400 compliance experts worldwide will be on hand as reliable consultants and multipliers to provide active support to business managers and drive forward the necessary change process.
  • Compliance is first and foremost a leadership task, and leadership means taking responsibility. The Compliance Organization supports managers with effective processes, but does not absolve them of their leadership responsibility. To strengthen the compliance processes, we have established transparent, consistent organizational structures worldwide (chain of command) with clear responsibilities (CEO principle), while at the same time emphasizing the compliance responsibility of all employees in their individual roles.

This fiscal year, we have made compliance-related targets part of the incentive system for the senior management team worldwide. By incorporating compliance into the company's compensation system, we aim to strengthen and accelerate the change process.

Prevent – Detect – Respond: Three pillars of the Compliance Program 

  • "Prevent": We are providing training, disseminating knowledge and implementing a control system to eliminate significant deficiencies. Training is exceptionally important because one of its aims is to ensure the correct implementation of the controls (e.g. in project management). To date, more than 15,000 employees have attended training events as part of the new anti-corruption program, and some 120,000 Siemens employees have completed the corresponding online training.
  • "Detect": We rely on the sense of responsibility of Siemens employees, as well as their loyalty to the company, to help us identify problems at an early stage. Through our helpdesk with its "Ask us" and "Tell us" functions, we encourage our employees throughout the world to participate actively in building a culture of integrity and to show the red card to anybody who violates the rules. In just a few months, the "Ask us" helpdesk received around 3,000 questions regarding specific compliance issues, and many incidences of individual misconduct have been reported to "Tell us". This is evidence indeed of our employees' willingness and determination to uphold a corporate sense of responsibility and integrity.

In November 2007, we launched an amnesty program to support the uncompromising clarification of the corruption issues at Siemens. From its launch through to February 2008, this program received some 120 amnesty requests. In return for their cooperation, we have agreed not to assert any compensation claims against these employees and not to terminate their contract of employment. The external and internal investigations resulting from the many leads received are still ongoing.

  • "Respond": Our response is to impose sanctions. We enforced around 500 disciplinary measures in fiscal year 2007, mostly for cases of fraud and corruption.

Open and honest communication is vitally important. This involves direct dialogue between the Managing Board/management team and the employees – in both directions. Another essential element is the effective provision of all necessary information via the intranet, compliance conferences and an easy-to-read Anti-corruption Compliance Guide.

Compliance affects the whole company

We are in the process of accounting for the past, while shaping the present and facing the challenges of the future. Compliance issues have changed our economy and society – and compliance has changed Siemens. We will show that we are moving in the right direction and that compliance is not an option but a principle that manifests itself right at the heart of the company, its employees and its business.

To this end, we will send clear signals: Misconduct will be sanctioned appropriately and consistently; nobody can hope to be saved by a "Siemens safety net" if they cross the red line.

We are engaged in a variety of cooperative projects with international organizations committed to fighting corruption and establishing and maintaining freedom of competition. 

For example, Siemens has a highly active role in the collective action workgroup of the World Bank Institute, and is a member of the United Nations Global Compact Working Group on the 10th Principle and the anti-corruption workgroup of the International Chamber of Commerce.

Through our cooperation with non-governmental organizations and international organizations, such as the World Bank, we are continuously working to improve our established Compliance Program in dialogue with our partners, exchanging knowledge with them to climb our shared learning curve more quickly.

Siemens wants to assume a leading role in compliance, integrity and transparency, with the clear objective of becoming a respected international partner in the fight against corruption.


Dr. Andreas Pohlmann has been Chief Compliance Officer of Siemens AG since 20 September 2007. In this function he reports directly to the General Counsel and to the CEO. Most recently, Dr. Pohlmann was Executive Vice President and Chief Administrative Officer at Celanese Corp. in Dallas, Texas. Previously, he was responsible for legal matters, corporate governance, compliance and risk management at Celanese AG. He holds a Doctorate in Law from the University of Tuebingen, Germany.


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