Thursday, September 25, 2003 New Reports and Features   Volume 1 Issue 51  
Welcome
Transition from Print to an Email Newsletter
Making a transition from one process to another can be scary

I remember it like it was yesterday: the day I took my son to get his driving permit. He went in to take his test and, about 40 minutes later, emerged with his permit in one hand, my car keys in the other and a big grin on his face. "So can I drive home, Dad?" Of course, the answer had to be yes.  This is a life changing moment!  (More for me, I believed, than for him.)

Sitting in the passenger seat has always been a bit strange for me, but with a 16-year-old new driver merging onto the freeway, it was a scary transition.  And, no, those are not "Special Edition" carvings in the dashboard; those are my fingernail indents. We made it home and I became a regular "passenger seat member" until he got his own car. It was all worth it; we both have our freedom now.

Making a transition from one process to another can be hard and a bit scary, even if you think it's for the best. When you or your organization is making the transition from printed newsletters to email newsletters, it can seem like a daunting task. But it really doesn't have to be that way...
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More New Features...
New Reporting and Analytics
The reporting system has evolved to become a robust analytics system for accomplishing the following key tasks:
  • Mailing Performance
  • Content Analysis
  • Subscriber Analysis
  • Benchmarking and Best Practices
In keeping with this vision, new reporting functionality has been added to the system. This functionality is available as a free preview for a limited time period. After the preview period you will be asked to select a reporting package that fits your needs.

Here is an overview of the key improvements found in the new Reporting and Analytics system (Reports 2.0).
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Saved Import Options
Import options set when uploading subscriber information can now be saved for later use. When used, this option saves steps by allowing you to bypass the Field Mapping, List Selection and Import Options, and proceed directly with the upload...
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"Author Name" Field Lengthened
The "Author Name" field has been legthened from 30 to 75 characters to better accomodate multiple authors and titles. The additional legnth changes no other functionality; the field itself operates as it always has.
 

CALL 214-891-1839 for a FREE Tutorial & more Info!

Read Past Issues...
Summer Sizzle - New Features
September 24, 2003
Vol. 1 Issue 43
We have a New Look!
September 2, 2003
Vol. 1 Issue 48
Flash Mail Demo
September 2, 2003
Vol. 1 Issue 49

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