Monday, March 14, 2005 Spring News   VOLUME 2005 ISSUE 65  
Newsletter Front Page
In This Issue...
Surveys Done Right: 5 Tips For Good Response
The Who, What and Whys of "Excluded" Subscribers
Fine-tune Your Article Uploading and Editing Skills
Survey Reporting added to Content Reporting and Snapshot Report
Reporting of Clicks on External Links in Microsite
Client Spotlight: Orange County Library System
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Survey Reporting added to Content Reporting and Snapshot Report

The Content Reports area of the new reporting system now includes a Surveys tab that displays the Active Survey List report. This report lists all of the active surveys for the selected issues/mailings and indicates the number of unique subscribers that have responded to each.

Survey reporting is also accessible from the Snapshot report when a single issue/mailing is selected.

There are two types of survey reports accessible from the Snapshot and Active Survey List reports: the Subscribers who Answered report and the Results Summary report.

The Subscribers who Answered report (accessible through the subscriber detail icon) shows the list of subscribers who responded to the survey and the answers they selected for each question. Filter criteria can be specified at the top right of the report allowing the responses to be separated by questions and answer. In addition, saved search criteria can be applied to restrict the responses to those subscribers that meet the criteria. Use the Subscriber Management tool at the bottom to move or update the selected subscriber records.

The Results Summary report shows what percentage of the respondents chose each possible answer. This report can include data for all responses or it can limit the responses to only those subscribers that have been identified. Click the "Answers for Identified Subscribers" link to limit the report. To access the Results Summary report, click the Results Summary link at the top right of the Subscribers Who Answered report, or click the [RESULTS SUMMARY] link to the right of the survey in the Active Survey List report.


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