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September, 2009 • Volume 2, Issue 4
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To our friends and colleagues, we are proud to announce many exciting developments for Cannon Wines Limited this month. Following our portfolio's latest addition, the exquisite Laroche Wines from Chablis, we have also reached new agreements to take the Naked Earth brand national with our partner Bronco Wine, based here in California. To support these additions, we have created an entirely new web presence at CannonWines.com to document it all. So again we invite you to enjoy news of our latest ventures, below.
Thank you and Cheers!
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– Laurent Fortin
Chief Executive Officer |
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Cannon Wines becomes exclusive importer of Domaine Laroche Chablis Wines
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"It can be said without arrogance that Chablis is an exceptional terroir."
– Michel Laroche, 5th generation winemaker to Domaine Laroche
As of August 1st, 2009, Cannon Wines Limited is the exclusive importer of Domaine Laroche Chablis wines in the United States. As is well known, Laroche represents a long history of awarded wines from world-class terroir, including fifth-generation family ownership of vineyards in Chablis. Laroche Chablis wine brands include the venerable Petite Chablis, St. Martin, Grand Cru Les Clos, Les Blanchots and L’Obedience.
“Premium appellations are in a small, exclusive club – Laroche represents the pinnacle of such an appellation with Chablis. We are proud to represent it in the United States,” says Laurent Fortin, President & CEO of Cannon Wines Limited.
The Laroche family has produced wines since 1850 in Chablis, one of the world’s most renowned appellations. The quality of the soil from the kimmeridgian geological layer contains just the right amount of clay to bring the mineral character, and the substratum clay to preserve enough water and finally, a good orientation towards to the sun in a region that seldom suffers from excess heat. All the right conditions are met for the production of great Chardonnay.
Learn more about Domaine Laroche Chablis wines in our Portfolio and at www.laroche-wines.com
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Cannon Wines and Bronco Wine take Naked Earth national
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Cannon Wines Limited is proud to announce a new strategic partnership with Bronco Wine to take the Naked Earth organic wine brand to the national stage. Under the new agreement, Bronco Wine will work with hundreds of salespersons across the United States, under its Domaine Napa subsidiary, to promote Naked Earth and the benefits of its organic origins.
"We are pleased with the commitment that Bronco Wine has expressed in spreading Naked Earth’s message of sustainable agriculture," says Laurent Fortin, CEO and President of Cannon Wines Limited. "We feel that Naked Earth serves as an example that great wine is best made in ecological harmony with the soil."
Grapes that become Naked Earth Rouge and Blanc originate from the Languedoc region of Southern France, and are certified organic by ECOCERT, the French authority on organic and biodynamic farming. Their certification assures that every grape is grown in respect to environmentally sound European organic farming standards. Naked Earth is also 100% recyclable, from the carton to the bottle, label and screw cap.
Bronco Wine Company, producers of nearly 40 wine brands including Charles Shaw Winery, which changed wine drinking habits in America with a $1.99 wine, is owned by the Franzia family which has made wine in California for more than one hundred and ten years.
Learn more about Naked Earth Rouge and Blanc at www.nakedearthwine.com
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Explore the New CannonWines.com
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Launching today, the new CannonWines.com is a great leap forward in how Cannon Wines Limited represents wine and spirits brands in the United States market. Custom-built from the ground up, CannonWines.com will manage information on every wine that Cannon Wines imports, and every publication developed for each brand.
"Our new web site is really the culmination of a company-wide brand update that we started in late 2008," says Andrew MacKenzie, Marketing Director for Cannon Wines Limited. "We've designed entirely new brand standards and better communication methods for our clients, which includes making our entire portfolio more accessible online." MacKenzie adds. "It's an extremely powerful, virtually limitless tool, as is fitting for such a diverse and prestigious portfolio as Cannon's. And everything you see has been developed right here, in-house, at Cannon Wines Limited in San Francisco."
Visit the new CannonWines.com to track the latest news, view new arrivals, and explore the entire Cannon portfolio. Soon every wine imported by Cannon Wines will be available for viewing in the Portfolio section, sortable by supplier and region. View each wine's origin, its technical data, recent accolades and imagery. Download tech sheets, shelf-talkers, product brochures, high-resolution labels, packaging photography, and more. The content and features will continue to grow and change, every day.
Visit CannonWines.com to explore.
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