Leveraging Your Most Important Asset
by Dr. Rick Garlick, Senior Consulting Dctr, Maritz Employee Measurement Group
Southwest Airlines is the only airline that has consistently been profitable in an industry that is losing money. It targets a distinct customer segment and a distinct experience. Whenever I give talks and mention Southwest, I usually get someone who will raise their hand and say, ‘I hate that airline’. They don’t like not having an assigned seat. They don’t like so many kids climbing on the seats. They think the flight attendants or pilots make inappropriate jokes, like a pilot joking he just woke up when the plane hit turbulence.’ My response to that is, ‘You are not their customer. You are not the person they are targeting.’
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ROI Demystified: A Proven Approach in Good Times and Bad
by Curt Archambault, Jack in the Box, and John Kidwell, Mazzios
In these challenging economic times, it’s more important than ever to be able to measure how effective training efforts are in a way that CEOs can understand and appreciate. Curt Archambault and John Kidwell demystify ROI calculations, offering their own ROI calculator to CHART members and showing how a proactive approach is the best one in good times and bad.  
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CHART New Orleans
Hospitality Training Conference
Early Registration Deadline
June 18 - Save $125
http://www.chart.org
Conference Topics:
Accountability
Social Media
Communication
Instructional Design
E-Learning
Training Fundamentals
Coaching
Reinventing Work Ethic
Leadership
Conference Features:
Habitat For Humanity
Sate of the Industry Report
CHT Certification
40th Anniversary Gala
Presidents Panel
Competency Workshops
Best Practices Roundtables
Multi-Unit Leadership
in a Box
released by Sullivision.com
http://www.sullivision.com
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