On behalf of the Better Business Bureau staff and Board of Directors, I wish you and your family health, happiness and prosperity in 2005.
The new year begins with excitement at the Better Business Bureau. Your BBB has recently launched www.WiseBuyingMall.com, a new BBB-sponsored website that will provide every BBB member with a webpage to promote the member's business, while providing consumers a new way to find reliable businesses that are BBB members.
In addition, your BBB recently installed a new server to speed delivery of the Bureau's new online services. Exciting new online services include:
∑ "Live reliability report hosting" provides real-time, instantly-updated BBB Reliability Reports for businesses and charities in our area, available at www.bbb.org and www.bbbkyin.org;
∑ A "company complaint page" enables a business to review and respond to a customer complaint through a confidential online process; and
∑ A "customer complaint page" enables a customer to check the status of a complaint online.
Exciting developments at your Better Business Bureau do not end with technology improvements. Your BBB is expanding our advertising review work, to promote truth in advertising and compliance with the BBB Code of Advertising. And, our two-year-old charity review program looks forward to soon offering a charity seal to help you identify charities that meet the BBB's standards for charitable accountability (see www.give.org for details.)
Speaking of charity review: let me take a moment to congratulate and honor Ann Bunger, who retired effective December 31st after serving the Better Business Bureau for over 25 years. Ann "took the reins" of our charity review program shortly after this program was launched in October, 2002, and she worked hard and effectively on charity review, as she did on so many Bureau services over the past 25 years. Fortunately, we at the BBB will see Ann occasionally because she will continue her work with the BBB-sponsored Consumer Economic Education Class offered each Fall at the University of Louisville. On behalf of the staff and every member, I wish Ann continued health and happiness in the years ahead.
Thereís more staff news: the BBB Board of Directors voted unanimously on December 16, 2004 to elect Bruce Gadansky as Vice President/Operations. Bruce joined the BBB staff in December 2003 as Director of Operations. He led the way in creating the Bureauís new Elder Contract Review Service to help deter and prevent unethical business dealings with senior citizens, and Bruce works tirelessly to improve the Bureauís services in complaint handling, dispute resolution and reliability reporting. The new title, Vice President, very appropriately recognizes the tremendous contribution Bruceís leadership is making at your BBB.
On behalf of every BBB member, I am pleased to welcome two new BBB staff members, Cynthia Mulliken as Director of Advertising Review and Joe Spalding as Director of Charity Review.
Cynthia Mulliken is an attorney and MBA. Until recently, she taught business law at Bellarmine University's W. Fielding Rubel School of Business. Her work at the BBB will enable the Bureau to more effectively promote public confidence in advertising.
Joe Spalding will pick up where Ann Bunger left off, building the Bureau's charity review program. Joe comes to the Bureau with 30-plus years of knowledge and experience with Jefferson County government, where he worked extensively with the non-profit community. His work to promote compliance with the BBB's standards for charitable accountability will benefit ethical charities, donors, and the charitable causes served by the non-profit community.
Your help and support, and that of the entire business community, enable the Bureau to grow and improve BBB services to our members and the community. 2005 will be an exciting year for the BBB. I hope the year will be equally exciting and successful for you and your business.Thank you for your continuing support of the BBB and the cause of better business.
[PRINTER FRIENDLY VERSION]