The world is filled with shelves of books on selling and business development. Every once in a while a new title comes along that is very valuable and moves the profession forward. This one is authored by Mahan Khalsa, a Harvard MBA, a veteran consultant, who has consulted to large professional services firms for years. The books bills itself as a new approach and announces the demise of dysfunctional selling and proposes a new approach for helping clients succeed. In Khalsa’s world, every sales prospect is a “client.” This book, unlike many others, lives up to its promise and we highly recommend getting a copy for yourself. It is published by Franklin Covey and reflects the philosophy of Stephen Covey expressed in his book, The 7 Habits of Highly Successful People. You can find it at www.amazon.com and probably in most major bookstores.